Venus Launches Cine Zoom Lens

2020.08.11

Venus Optics just announced today a lens designed for cinematography which is launching a new series of ultra-high-end lenses for video. This new OOOM series is constructed without compromise to deliver on image-quality and maximum consistency as aperture, focus and focal-length change.

The new Laowa OOM 25-100mm T/2.9 offers a 4X optical zoom range that covers a Super-35 imaging-area which is slightly wider than 1.5X APS-C while being less tall due to the 16:9 aspect-ratio. Given that a circle is obviously always circular, this lens is usable on APS-C sensor cameras with the Canon EF and Sony E mount, plus the Arri PL-mount used by professional video cameras. All 3 mounts are interchangeable and included with the lens itself.

With a whopping 20 elements, this huge lens weighs in an astounding 2.5kg. It is a completely mechanical lens with three rings which driven manually or via a gear link for smooth changes required during filming. The front elements support 95mm filters and comes with a step-up ring for 114mm, which we suppose are more common in videography. Venus provided a sample reel filmed with this new and unique lens:

Given its imaging circle, the Laowa 25-100mm T/2.9 is equivalent to a 37-150mm lens which covers a field of view of 60 - 16° which is useful for natural perspective until close-up shots, including the flattering perspectives used for typical portraits. This new lens is available for ordering direct only the Venus Optics site.

• Lens